Elevate, because life is
Co-Founder & COO at AVA Dental. Investor and advisor at Fachkraft Robotics. Health as primary asset, longevity as filter, AI arbitrage of the German Mittelstand as the playing field.
One decision.
“Responsibility — held by self-compassion.”
The principle
For every action, every choice, every outcome. Since that decision I systematically improve what is within my reach — as operator, investor, partner, human being.
The foundation
Health is my primary asset. Disciplined routine, measured blood markers, hard training phases, sleep as a KPI. The precondition for the twenty years of work still ahead. No body, no output. No routine, no productivity.
The work
AVA Dental as operational home. Passive holding: Fachkraft Robotics. Themes: health, longevity, AI arbitrage of the German Mittelstand.
Before
Three years of own companies in Delaware & Florida, shut down end of 2024. Hardest school of my life — and the sharpest filter for every decision today.
Operator. Investor. Co-Founder.
Discontinued projects
2021 — 2024
Completed founding and investment phases, no longer actively operated.
- Noura →
iOS tracking platform — 2021–2024, shut down end of 2024
- PCSH-Systems →
QM and reporting software for clinics — 2026, discontinued: no time because of AVA and overly long sales cycles with hospitals
Several roles, one pattern.
2026
Today
Co-Founder & COO at AVA Dental. Passive role as advisor and investor at Fachkraft Robotics.
2025
DACH reset
Deliberate return to a market with regulatory depth and clearer specialization. Started AVA Dental with Aleks and Daniel. In parallel: chief of staff in medical M&A processes, executive associate at companies with $50M+ rounds, certificate courses at Stanford, Duke and Yale across business, finance, psychology and law.
2021 — 2024
Delaware & Florida, USA
Solo founder of Noura under PSH-Innovations Inc. Three years of buildout, shut down end of 2024. The phase I use as a filter for every decision today.
How I work.
First-principles thinking
Break complex problems apart, isolate the core question, simplify without trivializing. My only allowed thinking mistake is not having gone back far enough.
Game theory & negotiation
Cialdini, adversarial logic, Nash equilibria as tools — not academia. I plan how I negotiate.
Sales from day one
Outreach, discovery, close, customer feedback loops. Owner role, not delegated. Anyone who delegates this builds on the wrong foundation.
Building systems
KPIs, meeting structures, data logic, hiring pipelines. What needs to be repeatable becomes a system.
Bridge strategy ↔ operations
Big picture plus operational detail in one person. The connecting link between customer reality, product, team and strategy.
How I decide.
— Radical candor.
Direct, not cruel. What matters gets surfaced early, explicitly, respectfully. Strength and loyalty beat niceness.
— Meritocracy.
Decisions along competence, proximity to the problem, quality of argument — not title, not hierarchy, not volume.
— Data over feelings.
Feedback loops as religion. When data contradicts intuition, data is usually closer to the truth. Intuition is trainable, not oracular.
— Rational optimism.
Pessimism is intellectually lazy. Real optimists work on solutions instead of admiring problems.
— Humanism.
No lies, no gossip, no games with people. Anyone who breaks this loses my trust — permanently.
Outside the companies.
Discipline outside work is a prerequisite, not a counterweight. The muscles I need for building, I train in the morning.
People I have worked with.
“He excels at negotiation and creative thinking. He achieves his goals not just through words, but through relentless execution and repeated attempt. Even with failure — he’ll stay positive and continue to grind until he gets there.”
“Happy to have had him as an executive associate. Curious how his story will continue — I’ll be following him.”
“Exceptional thinker — engaged, proactive, and strong in execution.”
When we should talk.
paul@schulte-hunsbeck.comWrite me, if
- you're an investor or family office scouting DACH health-tech with dental focus
- you want to build AVA Dental as operational talent (sales, ops, product, tech)
- you're a practice owner or dental team and want to talk about voice documentation
- you're doing media or speaker format on the dental, health or longevity market
- you want to build cool things, are looking for specific advice, or just enjoy philosophising and building things that make our society a little better — then I probably like you
Not the right person for
- pure networking calls without a concrete topic
- opportunism, egoism, dishonest intentions